Toho is one of the largest anime production companies in the world. Anime fans will know this quite well, seeing as how Toho’s logo appears on numerous famous anime series like My Hero Academia, Jujutsu Kaisen, Frieren: Beyond Journey’s End, Apothecary Diaries, and much, much more. It’s a sign of how far the company has gone into the anime business, which in turn has led to their logo becoming a sign of quality animation. Quality that anyone who has watched those anime can readily attest to. So it’s no surprise that Toho wants to have a presence at Anime Expo 2026, just as they have had for every previous Anime Expo. The key difference here is what they have to offer, and they’re here to reveal that to us today.
Toho International is proud to announce that they are returning to Anime Expo 2026 with their own booth featuring their iconic anime series. This booth will be a massive installation that will combine “large-scale visuals, interactive installations, dynamic photo opportunities, and fan-first experiences designed to celebrate the artistry and cultural impact of anime storytelling”. Which anime will they focus on, you might ask? Well, in addition to the aforementioned anime, this booth will also feature Spy x Family, Kaiju No. 8, and Though I Am an Inept Villainess.
The Toho booth will also feature quite a bit of stuff for visitors to boot. The booth will give out clip-on badges featuring their various anime, as well as an integrated retail area for guests to shop at for convention-exclusive items. Visitors will also an exclusive blind bag: a mini clip-on shopper containing a reusable eco-bag. It’s only one per visitor though, so choose carefully.
Toho Panels at Anime Expo 2026
In addition to the booth, Toho will also host numerous panels at Anime Expo 2026. You can see the full list of panels below:
Friday, July 3, 2026
- The Apothecary Diaries (Hosted by Crunchyroll & NTV)
8:30 PM – 9:30 PM
Peacock Theater
Saturday, July 4, 2026
- Though I Am an Inept Villainess
10:00 AM – 11:20 AM
Room 403AB
Hana Hishikawa (Japanese voice of Leelee)
Makoto Furukawa (Japanese voice of Ei Gyoumei)
- My Hero Academia
2:30 PM – 3:20 PM
Crypto.com Arena
Daiki Yamashita (Japanese voice of Deku)
Koki Uchiyama (Japanese voice of Shigaraki)
- Frieren: Beyond Journey’s End
6:00 PM – 6:50 PM
JW Platinum Ballroom
Tomoya Kitagawa (Director)
Keiichiro Saito (Supporting Director)
Keisuke Kojima (Character Designer)
Yuichiro Fukushi (Animation Producer)
Sunday, July 5, 2026
- Jujutsu Kaisen
10:00 AM – 10:50 AM
Crypto.com Arena
Junya Enoki (Japanese voice of Yuji Itadori)
Adam McArthur (English voice of Yuji Itadori) and more.
Toho Going All-Out for Anime Expo 2026
From the looks of things, Toho really wants their booth to stand out at Anime Expo 2026, what with all the things they’re putting in it. There’s also the things they’re giving out for free, and the things they’re selling at their booth as collectibles for fans, which only further enhances their booth. At the very least, it sounds like Toho’s booth is worth a look. Especially if you want some merch for your favorite anime series while you’re at Anime Expo. Merch that includes not only those badges and tote bags, but also a selection of themed clothing. You can check out some of that clothing below:
What do you all think? Are you curious enough about this Toho booth to check it out during the four days of Anime Expo 2026? Are you interested in getting some of that sweet anime-themed merch at that booth? Tell us your anime thoughts in the comments section below.
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